






Adrenaline Travel's Instagram Strategy
How I infused a sense of Carpe Diem into a travel agency’s reels, hooks, and social content.
Adrenaline Travel, based in Dubai, curates thrilling retreats for small groups of adventure seekers eager to explore the world’s most extreme destinations. Their carefully crafted journeys offer not just adventure, but a chance to connect deeply with nature and experience once-in-a-lifetime moments.




Concept
Faced with an abundance of organic content online for iconic destinations like Mount Kilimanjaro and Machu Picchu, I creatively reused it while always crediting the original creators. Each post combined Carpe Diem-inspired captions, practical expedition insights, and stunning visuals that invited the audience to imagine themselves in those unforgettable moments. I also crafted a cohesive narrative across posts, ensuring the content felt engaging, informative, and inspiring for anyone planning their next adventure.
Results
The campaign delivered outstanding results, achieving impressive reach and views, with 80% of the audience based in the UAE.




Elements




Adrenaline Travel's Instagram Strategy
Adrenaline Travel, based in Dubai, curates thrilling retreats for small groups of adventure seekers eager to explore the world’s most extreme destinations. Their carefully crafted journeys offer not just adventure, but a chance to connect deeply with nature and experience once-in-a-lifetime moments.
How I infused a sense of Carpe Diem into a travel agency’s reels, hooks, and social content.








Concept
Faced with an abundance of organic content online for iconic destinations like Mount Kilimanjaro and Machu Picchu, I creatively reused it while always crediting the original creators. Each post combined Carpe Diem-inspired captions, practical expedition insights, and stunning visuals that invited the audience to imagine themselves in those unforgettable moments. I also crafted a cohesive narrative across posts, ensuring the content felt engaging, informative, and inspiring for anyone planning their next adventure.
Elements








Adrenaline Travel's Instagram Strategy
Adrenaline Travel, based in Dubai, curates thrilling retreats for small groups of adventure seekers eager to explore the world’s most extreme destinations. Their carefully crafted journeys offer not just adventure, but a chance to connect deeply with nature and experience once-in-a-lifetime moments.
How I infused a sense of Carpe Diem into a travel agency’s reels, hooks, and social content.






Concept
Faced with an abundance of organic content online for iconic destinations like Mount Kilimanjaro and Machu Picchu, I creatively reused it while always crediting the original creators. Each post combined Carpe Diem-inspired captions, practical expedition insights, and stunning visuals that invited the audience to imagine themselves in those unforgettable moments. I also crafted a cohesive narrative across posts, ensuring the content felt engaging, informative, and inspiring for anyone planning their next adventure.
Elements













